Marketing Manager- Cybersecurity

Job Description

As a key member of the Security Product Marketing Team focused on the Security Information and Event Management (SIEM) market and the User and Entity Behavior Analytics (UEBA) market, you will drive the positioning, messaging, content creation, pipeline generation and integrated go-to-market strategy for security use cases enabled by Splunk Enterprise Security and Splunk UBA. You will help deliver stellar outcomes for key events like our Splunk .conf user conference.

You will contribute to thought leadership, launching new features or products, and opening up new market opportunities for Splunk Enterprise Security and Splunk UBA. You will understand and define relevant personas and use cases—building the content necessary to enable the Splunk field organization and partners to drive opportunities to a successful close.

Responsibilities:

• Act as a subject matter expert to internal and external stakeholders for the security products, services, and markets that you serve (SIEM and UBA focus)
• Drive efforts for building market awareness, Splunk brand awareness, pipeline / demand, as well as revenue
• Develop messaging for Splunk SIEM and UBA and act as a storyteller for the solution
• Work across the marketing team to provide content for website, collateral, public and analyst relations, trade shows, online marketing, customer stories, and more
• Represent the company at various speaking engagements and conferences
• Deliver sales training and enablement and develop tools such as sales kits, ROI analysis, and messaging guides to enhance sales effectiveness

Skill Requirements:

• 4+ years of product marketing experience in the cybersecurity industry, with some experience at a SaaS company
• Strong domain expertise of SIEM, UBA, and related cybersecurity markets—including primary vendors and industry trends
• Excellent ability to translate complex technical capabilities into simple product messaging that can be easily consumed across multiple buyer personas
• Excellent storytelling skills and experience creating product narratives and pitches
• Excellent content creation skills across multiple mediums, including video, whitepapers, blogs, ebooks, infographics, product and solution briefs
• Ability to build end-to-end plans and manage execution across cross-functional teams
• Excellent written and oral communication/presentation skills, including ability to create and deliver effective presentations
• Advanced project management skills with the ability to manage competing deliverables and timelines
• Ability to analyze and enhance best practices, processes and procedures to improve efficiency and effectiveness
• Willingness to travel to industry conferences, customer visits, sales meetings, and other places, both in the U.S. and internationally
• Strong leadership, interpersonal, and collaboration skills

Education Requirements:

• Bachelors required; MBA a plus
• For job positions in San Francisco, CA, and other locations where required, we will consider for employment qualified applicants with arrest and conviction records.
• We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

(Colorado only*) Minimum base salary of $75,000.00. You may also be eligible for incentive pay + equity + benefits.*Note: Disclosure per sb19-085 (8-5-201 et seq).