Copywriter

Job Description

Description Copywriter

Overview

Alani Nu (Alani Nutrition) and STORI are modern brands that offer female-focused, obtainable luxury goods that span across health, wellness, food, beverage, and on-trend sportswear (athluxe) product lines. Our products support and celebrate women. Our goal is to grow into a family of brands that are distributed both via e-commerce and brick-and-mortar retail spaces.

As one of Alani Nu and STORI’s Copywriters, you’ll work closely with the creative and marketing teams to help conceptualize and create our written communication – both content and creative. You’ll be responsible for writing and editing compelling, on-brand, SEO-optimized copy that drives engagement and performance through a variety of channels: website, social media, email, packaging, ad campaigns, and retail merchandising (e-commerce and brick-and-mortar).

You’ll also take part in crafting the brand voice, working closely with the Executive Creative Director and Associate Creative Director to develop and standardize across touchpoints. The ideal candidate is both a big-picture thinker and problem solver with impeccable attention to detail and excellent writing skills.

What we need from you

• Have no problem rolling up your sleeves and hustling in order to get the job done.
• Must be comfortable working in a rapidly changing environment where ambiguity and short turnaround schedules are the standard.
• Exhibit a high degree of ownership and accountability.
• You will work with the creative and marketing teams to execute copy that achieves company goals.
• Collaborate with the creative and marketing teams to conceptualize and execute campaigns, launches, and other projects as needed.
• Manage copy updates on our existing websites.
• You must be a strong writer that will consistently maintain several brands’ unique tones, voices, and formatting standards across all communication channels.
• You will proofread and ensure all messaging is error-free, on-brand, FDA-compliant, and delivers on objectives.

What you can bring to the table

• 1-2 years experience with content creation (required).
• 1-2 years experience with copywriting (required).
• 1-2 years of experience in advertising, marketing, or journalism.
• Knowledge of basic SEO principles and strategies.
• Ability to take complex information and condense it into brief, consumer-friendly copy.
• Skilled at both content and creative copywriting.
• Exceptional attention to detail and strong organizational skills.
• Calm under pressure. Can excel and thrive in a high-volume and fast-changing environment.
• Work independently as well as in a team environment.

Location

• Remote or in Louisville, KY office, if located within commuting distance.

Employee benefit details

• Health, Dental & Vision Insurance
• 401(k) with Employer Match
• PTO & Paid Holidays
• Bonus – Eligible Based on Individual & Company Performance